In this episode of AutoKnerd, we delve into a topic that often goes unaddressed in the car buying journey — the downtime between closing the sale and entering the finance office. This seemingly endless wait, ranging from 30 minutes to an hour, can turn an excited car buyer into a frustrated customer. The result? Negative feedback for sales consultants, especially in customer satisfaction surveys. We explore the emotional rollercoaster that customers experience and its impact on their overall impression of the dealership.
But it doesn’t have to be this way! We’ll share innovative strategies to transform this idle time into a truly valuable experience. Why not use this opportunity to educate customers about their new vehicle? From tech tips to performance features, let's turn waiting time into learning time, ensuring that customers leave with a positive and informed perspective on their purchase. Tune in for insightful discussions and expert advice on turning potential frustration into satisfaction.
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Andrew Sardone
Asardone@autoknerd.com
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