AutoKnerd

EP018 The Art of Follow-Up: Building Long-Term Customer Relationships

Welcome to the latest episode of AutoKnerd! Today, we're diving into a critical yet often challenging part of the sales process: follow-up.
Follow-up isn't just about making another sale or getting referrals—it's about building and nurturing a long-term, trusting relationship with your customers. In this episode, I emphasize the importance of maintaining a positive connection with your customers even after the sale is complete.
Here's what you'll learn:
The Right Approach: How to ensure your customers continue to pick up your calls by applying the right amount of pressure and showing genuine care.
Avoiding Common Pitfalls: Recognizing the fine line between being persistent and being pushy, and how to avoid alienating your customers.
Building Trust: Techniques to establish a long-term trusting relationship that makes customers feel comfortable and valued.
Referrals Done Right: Strategies for gaining referrals organically by making your customers feel appreciated and respected, rather than pressured.
Whether you're a seasoned sales consultant or new to the industry, this episode is packed with actionable insights to help you master the art of follow-up. By focusing on relationship-building, you can ensure your customers are not only satisfied but also eager to refer others to you.
Don't miss out on these valuable tips and strategies—tune in now!
#CarSalesTraining #AutoSales #FollowUp #CustomerRelationships #SalesConsultant #CustomerTrust #AutoKnerdPodcast #AutomotiveSales #SalesStrategies #CarDealership #CustomerLoyalty

EP017 The Power of a Great Automotive Delivery: Ensuring Customer Happiness and Loyalty

Welcome to the 17th episode of AutoKnerd! In this episode, we dive into the often-overlooked but incredibly important step of the automotive sales process: the delivery.
A great delivery is more than just handing over the keys—it's about creating a memorable experience that ensures the customer's happiness and sets the foundation for future loyalty. Join me as I explore why a thorough and thoughtful delivery process is crucial for both the customer and the dealership.
In this episode, you'll learn:
Importance of a Good Delivery: Understand why a smooth and detailed delivery process enhances customer satisfaction and fosters positive relationships.
Steps for a Successful Delivery: Discover the key steps to ensure a comprehensive and engaging delivery experience, from vehicle walkthroughs to personalized service.
Creating a Lasting Impression: Learn techniques to leave a lasting impression that encourages customers to return for future purchases and refer friends and family.
Benefits for the Dealership: Explore how an excellent delivery process can lead to repeat business, positive reviews, and increased customer loyalty.
Whether you're a seasoned sales consultant or new to the automotive industry, this episode is packed with actionable insights to help you elevate your delivery process and enhance customer satisfaction.
Don't miss out on these valuable tips—tune in now!

EP016 The Art of Closing: Salesperson vs. Sales Consultant

Welcome to the 16th episode of AutoKnerd! In this episode, we delve into the crucial final step of the automotive sales process: closing the deal.
I explore the fundamental differences between a salesperson and a sales consultant. While a salesperson might sell you anything for a paycheck, a true sales consultant strives to fulfill your needs and desires, all while aiming for maximum profit.
Join me as I break down the contrasting approaches to closing a car deal:
Salesperson Approach: Understand how traditional salespeople set up negotiations, often compromising their commission or the customer relationship by giving or taking away offers.
Sales Consultant Approach: Learn how a sales consultant counsels customers, listens to their needs and wants, and educates them on vehicle finances to set the stage for a zero-negotiation close, ensuring extreme customer satisfaction.
Discover the strategies and mindset that can transform your closing process, fostering long-term customer relationships and higher profits. Whether you're new to the industry or a seasoned pro, this episode is packed with insights to help you close deals more effectively and ethically.
Don't miss out on these valuable tips and techniques—tune in now!
 
Contact: Andrew@AutoKnerd.com
#CarSalesTraining #AutoSales #ClosingTechniques #SalesConsultant #CustomerSatisfaction #AutoKnerdPodcast #AutomotiveSales #SalesStrategies #CarDealership #SalesSuccess

EP015 Unlock the Secret to Closing More Car Sales: Mastering the Test Drive Experience!

In this episode of AutoKnerd, we explore a pivotal part of the automotive sales process: the test drive. 🚗
The test drive is more than just a spin around the block—it's a vital opportunity for customers to connect with the vehicle on a personal level. Join me as we dive into the best practices and techniques to ensure a successful and impactful test drive experience.
Here's what you'll learn in this episode:
Preparation: How to prepare the vehicle and set the stage for a smooth test drive.
Introduction: Tips for making a strong first impression and explaining the test drive process to the customer.
Feature Demonstration: Highlighting key features and functionalities before the customer gets behind the wheel.
Observation and Interaction: Engaging with the customer during the test drive to address their questions and gauge their impressions.
Whether you're a seasoned sales professional or new to the industry, this episode is packed with actionable insights to help you elevate your test drive presentations and enhance your customer interactions. Mastering the test drive can significantly increase your chances of closing the sale and building lasting customer relationships.
Don't miss out on these valuable tips and strategies—tune in now!👉 Watch on Youtube here: https://youtu.be/lMwoLWta1SU
#CarSalesTraining #TestDrive #AutoSales #CustomerExperience #SalesStrategies #CarDealership #AutomotiveSales #AutoKnerdPodcast #CarBuying #SalesSuccess

EP014 Mastering the Automotive Presentation Process: The Walk-Around

Video Podcast can be found here --->AutoKnerdWelcome back to AutoKnerd! In today's podcast, we're diving deep into a crucial aspect of the car sales process: the walk-around. 🚗
The walk-around is more than just showing a car to a potential buyer; it's a dynamic and interactive presentation that can make or break the sale. This process involves guiding the customer around the vehicle, highlighting key features, and demonstrating how the car meets their specific needs and desires. It’s about crafting a narrative that connects the vehicle’s features with the emotional and practical needs of the customer.
In this episode, I’ll walk you through the best practices and techniques to master this essential sales skill. We’ll cover everything from the initial preparation to the final impression, ensuring you leave a lasting impact on your customers.Whether you're a seasoned sales professional or new to the industry, this episode is packed with actionable insights to help you elevate your walk-around presentations and enhance your customer interactions. Mastering the walk-around can significantly increase your chances of closing the sale and building long-term customer relationships.I hope you enjoy! -Andrew Andrew@AutoKnerd.com

EP013: The Power of Emotional Connection: Mastering Fact-Finding in Car Sales

In our 13th episode of AutoKnerd, we dive deep into the essential practice of fact-finding in the car sales process. Discover why it's crucial for car sales consultants to invest significant time in asking questions and uncovering the unique needs and desires of each customer.
Join me as I explore how every need and desire is intricately tied to an emotion, and why understanding and tapping into these emotions can transform the sales experience. Learn how selling based on these emotional connections is far more effective than simply showcasing a vehicle and hoping for the best.
This episode is packed with insights and strategies to help you elevate your sales approach by prioritizing the customer's emotional journey. Don't miss out on these valuable tips to enhance your fact-finding skills and drive successful sales outcomes!YouTube Channel ---> Click Here

EP012 Closing Starts Here

In this episode of AutoKnerd, host Andrew Sardone delves into the crucial step of the car sales process: needs assessment. With a philosophy centered on prioritizing the customer's experience, Andrew emphasizes the importance of understanding the customer on a deeper level to guide them towards the perfect vehicle.
Tune in as Andrew explores the emotional connection customers have with the features they desire in a car, and how to leverage this connection to drive purchasing decisions. By elevating these emotions into action, Andrew demonstrates how sales professionals can not only meet but exceed customer expectations while maximizing profitability.
Whether you're a seasoned salesperson looking to refine your approach or a newcomer eager to learn, this episode offers valuable insights into transforming customer insights into successful sales outcomes. Don't miss out on this enlightening discussion on customer-centric selling strategies in the automotive industry!www.AutoKnerd.com Andrew@AutoKnerd.com

Meet and Greet - Super Simple and Super Overblown

🎙️ Elevate Your Automotive Sales Game with AutoKnerd Podcast! 🎙️
🚗 Ready to Drive Sales Success? Tune in to our latest episode as we delve into the crucial first step of the automotive sales process: The Meet and Greet. Discover expert tips and strategies to optimize your customer interactions and maximize profitability.
🤝 Learn the importance of professionalism, politeness, and kindness in fostering customer rapport and paving the way for a profitable fact-finding needs assessment.
💡 Uncover the truth behind common myths surrounding the Meet and Greet, and gain valuable insights into why preparation is key to sales success in the automotive industry.
Don't miss out on this essential episode! Listen now to AutoKnerd and revolutionize your approach to automotive sales.
📧 Contact for Training at Andrew@AutoKnerd.com🎧 All Podcasts can be found at: www.AutoKnerd.com📺 You can also watch here: AutoKnerd YouTube#AutoKnerd #AutomotiveSales #MeetAndGreet #SalesSuccess #Professionalism #SEO #Podcast